In today’s digital world, having consistent and updated business information across the web is crucial. With the ubiquity of the internet and mobile devices, most people search for products and services online. To the uninitiated, it might seem like a trivial thing to manage and regularly update your online presence, but there are significant associated benefits to it, as explained further below.

If you’re unsure of where to start, run a scan to check the online presence of your business and see where you stand.

Where do you have to update your business details?

Basic, but vital; Your business name, address and phone number (NAP), and website details must be updated on the internet without fail. Customers, however, may look for other important details along with your business’ contact information.

For example, someone looking for “Eat-Here Cafe” might want to know about what’s on the menu or if there is a parking facility on the premises, apart from the basic NAP information.